Loveratri: Trailer Of Aayush Sharma's Bollywood Debut Film Launched

JhakaasMovies Staff

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The trailer launch of Aayush Sharma and Warina Hussain's Bollywood debut film Loveratri will reportedly witness the biggest theatrical launch in Hindi cinema. Due to release on 6 August, the trailer of the upcoming romantic drama will be formally launched in Delhi and Mumbai.

Bollywood’s bhaijaan Salman Khan has left no stone unturned to welcome his brother-in-law Aayush Sharma in Bollywood. Aayush’s debut movie Loveratri’s trailer was unveiled on Monday, August 6, in a grand event across multiple cities in India. The makers have cast newcomer Warina Hussain opposite Aayush in the film. While the launch event in Mumbai was graced by Bhai himself, other cities witnessed a virtual launch through a Facebook live. The colorful and vibrant trailer was soaked in festive vibes of Gujarat during the Navratri season. The film’s trailer presented an unsullied take on love as the debutantes' sizzle on-screen with their fresh chemistry.

Apart from marking Sharma's (Salman Khan's brother-in-law) foray into mainstream Bollywood, the film will also be the first directorial venture of Abhiraj Minawala. The plot of Loveratri revolves around a couple whose love blossoms during the time of Navratri. Therefore, the film is set in Gujarat and garba nights are an integral part of the story.

Apart from the official launch, multiple theatres in Ahmedabad, Kolkata, Indore, Chandigarh, Bengaluru, Lucknow, and Baroda will join the proceedings through a Facebook LIVE. Therefore, the trailer will be showcased in 10 Indian cities at the same time, which reportedly has never happened in Bollywood before. So far, the spirit of the nine-day Hindu festival of Navratri has been generously showcased in the film's posters and teaser. The lead pair has reportedly undergone intensive training to perfect garba moves. Written by Niren Bhatt, the Salman Khan Films production heads to theatres on 5 October.

Watch the trailer here:


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