Rap star Badshah feels children are among the most difficult segment of audience to please.

"Kids are the most loyal but one of the most difficult groups to impress. With so many options available, it is challenging to keep them engaged and catch their attention. I look forward to creating more songs and entertaining them throughout," said Badshah, who was named as the Best Rap Music star at the Nickelodeon Kids' Choice Awards 2020.

The bond that celebrities share with the little ones is indeed, special, agreed actress Shraddha Kapoor, who won the Best Actress trophy at the function.

"The bond I have with the kids' audience is very special and I cherish it the most. I feel very fortunate to be a part of films and have songs that connect with them," said Shraddha.